Many of my friends are having babies and finding nice presents isn't easy. Just like for adults, buying and affordable baby/kids clothes in Shanghai is a bit of a challenge (if money is no object, Jacadi recently opened in Reel Mall and Bonpoint has a store in Plaza 66).There is the famous children clothes market on Pu An Lu but not much gift-able choices there.
I like to check out Rouge Baise Elise for some hand-embroided baby clothes and bedlinen or these few Taobao shops:
Dave & Bella
From here